
ASU on Facebook: Leveraging Social Networking to Improve Retention
Thursday, November 05, 2009 | 5:55PM–7:10PM | Hall F, Table 1
Session Type:
E09 Hybrid, Resources
Social connections are essential to student retention and are increasingly occurring online. In collaboration with Inigral, ASU is leveraging student interest in social networking to increase retention through a campus-wide Facebook application that connects students based on shared academic interests and experiences. The application will have broad applicability in all types of academic institutions.