Attaining the Vision: Enterprise-Wide Expansion of CRM
Wednesday, November 04, 2009 | 3:15PM–4:05PM | Korbel Ballroom 2B
Session Type:
E09 Hybrid
Contrary to traditional CRM implementations managing communications, uOttawa has expanded the technology to an enterprise-wide vision of service throughout the student life cycle. This session will cover current applications (admission offer, personalized viewbook ordering system, text messaging, housing request), present the ROI, and offer a vision for expansion of the tool.
