Adoption and Evolution of Custom Mobile Apps on Campus

Thursday, October 17, 2013 | 3:40PM–4:30PM | Meeting Room 204C
Session Type: Professional Development
Custom mobile applications are playing an increasingly important role on campuses, providing vital communications links between the institution, students, alumni, and the general public. Beyond broadening a sense of campus "community" and connectedness, investment in custom mobile apps can far extend the efficacy of legacy campus platforms and systems.

OUTCOMES:
Learn how to evaluate processes for development platforms and feature sets | Understand the evolving reach for custom-developed mobile apps | Learn about differentiation versus expectation in the eyes of app users

Presenters

  • Ben Kruse

    Lead Manager, Education Marketing, AT&T