E-Expectations 2013: How Mobile Is Changing College Recruitment and Positioning of Digital Strategies

Thursday, October 17 | 9:00AM–9:50AM | Meeting Room 212A/B
Session Type: Professional Development
Mobile device usage among students has exploded over the past few years and has changed student recruitment. We'll look at the latest research data and explore technology solutions for leveraging this powerful medium to expand recruitment strategies.

OUTCOMES:
Hear about students browsing college sites via mobile devices and how the numbers have changed since 2011 | See how priorities vary, and techniques to ensure an excellent experience across all devices. | Know which activities students expect on a mobile device.

Presenters

  • Seth Meranda

  • Lance Merker

    President & CEO, Modern Campus