Raymond Blackwood
Vice President, Product Management,
Anthology
Managing Student Success Using Data-Driven CRM
Thursday, October 17, 2013 | 2:30PM–3:20PM | Meeting Room 207A
Session Type:
Professional Development
Retaining and graduating students is critical due to increased competition, decreasing demographics, and higher accountability. Historically, higher education has used CRM for recruitment, admissions, and advancement. Hear how Indiana State is now applying CRM to drive data-driven actions enterprise-wide, enhancing engagement and intervention, and managing graduation guarantees, campus events, and alumni relations.
OUTCOMES:
See how institutions like yours are increasing retention with enterprise CRM | Understand the challenges of integrating CRM with your SIS, LMS, social media, and more | Learn how to transform integrated data into actionable CRM activities
