What's Next for Texts? How Data-Driven Content Development Is Improving the Next Generation of E-Textbooks

The digital transformation has significantly affected education, and the "textbook" has evolved to become an extraordinary tool that can provide a fully digital, personalized, and adaptive experience for students and instructors. We will explore this evolution from content conception to classroom use to revision.

OUTCOMES: Identify how the increase in data mining and technology can impact the digital textbook writing and revision process * Experience firsthand the power of heat map technology by participating in a hands-on demo * Explain why and how heat mapping can improve the instructional experience for professors using the end result in their courses