The Cascade Effect: How Small Wins Can Transform Your Organization - Sponsored by IBM

We've all been there. An organization announces a huge, comprehensive, top-down change initiative. And we all know what happens next . . . almost nothing. The siren call of big, dramatic change is seductive—but the reality of how organizations really transform is more complicated, says best-selling author Daniel Pink.In his provocative and entertaining presentation, Pink will draw on his National Geographic television program Crowd Control, a wealth of social science evidence, and vivid examples from business to show that the most effective path to change is through small experiments that reveal larger truths and small wins that cascade to broader transformation.