Start-Up Alley

Start-Up Alley at #EDU22

Experience the Excitement

There are many ways EDUCAUSE can help emerging edtech companies gain exposure with the higher education community. Through Start-Up Alley, you have the opportunity to showcase your products and services to IT leaders who are actively seeking your offerings at our premier event of the year—the EDUCAUSE Annual Conference.

If you have a technology solution that addresses core issues in higher education, Start-Up Alley is the perfect place to engage with decision makers, develop meaningful connections, receive targeted feedback, and build awareness for your emerging company.

How to Participate

Participation in Start-Up Alley is open to emerging edtech companies that provide higher education technology solutions. Your company must:

  • Be under five years old
  • Earn less than $1M in revenue
  • Employ under 25 employees

The application period for Start-Up Alley at EDUCAUSE 2022 is now closed. If you submitted an application, thank you! The EDUCAUSE Corporate Team will be in touch with next steps regarding your participation.

Previously participated in Start-Up Alley? An application isn’t required.
Companies can participate in Start-Up Alley for up to three years. If your company has previously been a part of Start-Up Alley and is interested in joining us again, please contact our Corporate Team for next steps.

"Cognomos has benefited tremendously from Start-Up Alley every time we have participated. It's a great way to put young companies on the map and to provide a central place for customers and partners to find us."

—Matt Boulos, Founder and CEO, Course Match (by Cognomos)

What's In It for You?

  • Brand exposure with potential customers and the opportunity to make strategic connections
  • A unique display space in the Start-Up Alley section of the exhibit hall*
  • Two complimentary exhibitor registrations
  • Entrance to the Networking Reception in the exhibit hall on Wednesday evening
Start-Up Alley display example: Table, backboard and 2 chairs
* Example Start-Up Alley display space. This example is a close representation of the final product. Final structures may change.


Opportunity Price*
Start-Up Alley $1,900 member**
$2,800 nonmember

Pricing includes a display space, electricity, wireless access, two exhibitor registrations, and a listing in the online exhibitor directory.

** EDUCAUSE Membership

EDUCAUSE members receive special pricing on all of our events, sponsorships, exhibits, and more. Learn more about the benefits of membership.

2021 Participants