Evaluating Online Video Platforms

For several educational institutions, YouTube serves the purpose of an online video-sharing website. As video content grows, new challenges emerge with respect to management and organization. Some of the challenges faced by institutions with large volume of video content include decentralization of video management, pricing, marketing, web metrics, server traffic, and scalability. Migrating to a video platform can alleviate some of these challenges. Deciding on the right platform can be a daunting task. This presentation highlights various decision-making steps in selecting the right platform that meets institutional requirements.