Developing Mobile Services for Plymouth University

Students' ownership of mobile devices is increasing, as is the willingness to use these devices to support the learning experience. To ascertain user needs and requirements for mobile services, Plymouth developed an institution-wide survey to investigate students' attitudes toward mobile devices as well as their ownership, use, and role on campus. The survey data of over 2,000 responses, combined with focus groups, informed the development of a sustainable mobile solution in partnership with campusM. We will illustrate Plymouth's journey in developing mobile based on user needs and how it's embedded into our digital strategy.