Taking Enterprise CRM to the Cloud
Learn how St. Norbert College is extending its enterprise ecosystem and creating a 360-degree view of its constituents with a Salesforce.com implementation. Admissions and Advancement were the first to go live with this cloud-based constituent relationship management software, with other college offices soon to follow. Leveraging Salesforce, add-ons from the app marketplace, and an integration with the college's Banner ERP, these offices are able to better manage interactions with their constituents, improve operational effectiveness with a complete set of contact records (students, alumni, parents, friends, and others), and enhance efficiency by replacing manual processes with automated workflows and triggers.
Chief Information Officer, Lake Forest College
Rae ClemmonsLeader, Higher Education BD & Strategy, Amazon Web Services