Learn how a "value in use" approach to service assessment can make your value story to users and your business case to management more powerful. Using a case example, this session will illustrate how modeling one service's net benefit helped advance its promotion to faculty and document its worth to administrators.
Presenters
Colleen Anderson
Head of Reference Services, Douglas and Judith Krupp Library, Bryant University
Leslie Simmel
Asst Prof Marketing (adjunct), Bentley College; Co-founder, CustomerValueCenter, Bentley University