The Business of Music on Campus and Off: A Conversation with Cary Sherman about Today's Modern Music Marketplace - Sponsored by Presidio

Thursday, November 08, 2012 | 3:40PM–4:30PM | Four Seasons Ballroom 1
Session Type: E12
The American recorded music business now earns more than half of its revenues from an array of digital formats—a higher percentage than any other traditional content industry. Today there are some 500 licensed digital music services worldwide, offering libraries of up to 20 million legal songs, compared to less than 50 services and one million tracks in 2003. College students are some of music's most avid fans—and campus networks are where they go online to get it. Join Cary Sherman, chairman and CEO of the RIAA, as he discusses the music industry's digital transformation, current challenges, and important work with the higher education community to foster legitimate music consumption on campuses nationwide.

Presenters

Resources & Downloads

http://educause.mediasite.com/mediasite/Play/f32a147a2f2a45a0bef52ca0dc8585c41d