Crafting a Security and Privacy Awareness Strategy (separate registration is required)

Tuesday, April 28, 2026 | 8:00AM–11:30AM PT | Palos Verdes, Fourth Floor
Session Type: Preconference Workshop
Delivery Format: Additional Fee Program

As security and privacy have become increasingly intertwined, it has become critical to develop a campus culture that embraces both. A strategic awareness plan helps ensure that your efforts are successful. Attendees will participate in exercises to assess their audiences, discuss messaging, determine needed assets, and identify campus partners. New this year, we'll leverage GenAI tools to build a draft plan.

Learning Outcomes:

  • Understand key elements and considerations when creating a security and privacy awareness plan.
  • Identify and segment audiences.
  • Identify campus partners.
  • Identify appropriate metrics for evaluating effectiveness.
  • Identify messaging channels.
  • Leverage GenAI tools to draft a high-level plan and identify specific deliverables for selected topics.

Presenters

  • Casey Hennig

    Organizational Change & Communications Manager, University of California, Berkeley

  • Ben Woelk

    Governance, Awareness, and Training Manager, Rochester Institute of Technology