![](https://ams.educause.edu/eweb/upload/60588840.jpg)
Ryan Lufkin
Vice President of Global Strategy,
Instructure
In the technology world, a UX designer has a technical role, responsible for enhancing end-user satisfaction by improving the usability, accessibility, and pleasure associated with a product in a way that is attractive and convenient for users. It’s time to shift our perspective to consider, and deliver, more cohesive UX across the entire academic experience of your students.