Building a Security Ambassador Program

Thursday, April 12 | 1:00PM–2:00PM ET | Baltimore Ballroom B, Fifth Floor
Session Type: Breakout Session
Delivery Format: Interactive Presentation
As an organization matures its security awareness program, it often wonders what's next. How do you effectively go beyond changing just behavior and start changing culture? Security ambassador programs are one of the most effective steps any mature security awareness program can take. Learn what an ambassador program is, how it will mature your awareness program, how other organizations have built their ambassador program, and how you can return to your organization and start building your own. Ambassadors are a high-impact, low-cost way to create a secure culture.

Outcomes: Learn what an ambassador program is and its value to the institution * Articulate steps to motivate ambassadors and create a volunteer force throughout the school * Articulate steps to support ambassadors so they can succeed in their role


  • Lance Spitzner

    Director, The SANS Technology Institute

Resources & Downloads

  • Building a Security Ambassador Program presentation slides

    2 MB, pdf - Updated on 4/27/2018