Webinar | Facebook and Higher Education Partnerships

The webinar will provide a summary of why Facebook has developed learning offerings for students and educators to use in the classroom that are focused on digital marketing expertise, which is becoming a necessary skill in any field (and not specifically for the marketing profession), as well as providing students with a sharper understanding of entrepreneurship. We will take a deeper look into how the labor market landscape is changing and the most in-demand skill sets. In addition, we'll explain how Facebook developed the learning experience and what content experiences are coming next.

Outcomes

• Understand how the labor market landscape is changing and what skills are needed to keep apace as most industries become tech-enabled
• Understand more about Facebook's content and certification offerings
• Exchange feedback on how to continuously iterate content offerings