Carlyn Chatfield
IT Technical Communicator,
Cornell University
Marketing Massive Change
Thursday, February 22, 2007 | 2:30PM–3:30PM | Atrium - 1st Floor
Session Type:
Professional Development
Faculty members and department coordinators, undergraduates and grad students, IT employees and administrators: how do they communicate and what message venues will elicit a favorable response? This presentation details strategies for marketing to and communicating with internal and external stakeholders to promote awareness and adoption of massive technology change.
