Thank you for participating in the 2025 Cybersecurity and Privacy Professionals Conference as a Conference Partner! Here, you will find information about your package inclusions and benefits, as well as event details and deadlines.
Visit each section below for complete information about participating in this year's event. If you have questions, please contact our corporate team at [email protected].
- Your Role as Primary Logistics Contact
- Your Conference Partner Package Inclusions and Benefits
- Your Conference Sponsorship Item Details and Due Dates
- Your Corporate Display and Contract Services
- Corporate Directory Submission Process
- Registration and Housing
- Your Promotional Toolkit
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Your Role as Primary Logistics Contact
If you are designated as the primary logistics contact for managing your company's event participation, you play an important role in making sure your organization is well informed and prepared for the event. As the primary logistics contact, your responsibilities include:
- Encouraging your staff and presenters who will be attending the event to register as soon as possible. Visit Registration and Housing for details and steps.
- Completing required deliverables.
- Ensuring your staff is prepared for on-site setup, participation, and teardown.
If at any time you need to reassign your role, please contact our corporate team.
Your Conference Partner Package Inclusions and Benefits
Your 2025 Cybersecurity and Privacy Conference Partner package includes a corporate display, one conference sponsorship item (selected at time of purchase), brand recognition, three complimentary full-conference registrations, and ad retargeting.
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Corporate Display | Description Due April 4 |
Tabletop displays will be set up on Tuesday, May 20 and Wednesday, May 21 in a ballroom where refreshment breaks occur. EDUCAUSE provides a 6' table, two chairs, wireless access, and basic electricity. Please submit an abstract about your display by April 4 via the corporate display form. Your unique ID can be found in the confirmation email sent by EDUCAUSE to your primary logistics contact. Visit the corporate display section for complete information about this opportunity. |
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One Conference Sponsorship Item |
The Conference Partner Package comes with one of the following sponsorship items at no additional cost, which was previously selected by your company contact at the time of purchase.
*Opportunities marked with an asterisk come with EDUCAUSE-produced signage that includes your logo during the duration of the activity. If you are the primary logistics contact, please refer to your confirmation email to determine which sponsorship item your company selected. On-site material distribution is not allowed. For complete information about the requirements and deadlines for your sponsorship item, please visit the Conference Partner package inclusion and benefits section. |
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Three Full-Conference Registrations |
This registration type includes:
Visit the Registration and Housing section for complete information about registering and securing a hotel room for this year's event. |
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Brand Recognition |
Gain exposure with current and prospective clients and be recognized for your support of higher education via:
If you are designated as the primary logistics contact, you will receive a submission link request via Smartsheet to provide our team with your company logo. Your logo must be submitted in an illustrator vector EPS format, not to exceed 30M, to be displayed in the following locations:
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Ad Retargeting | Due April 15 |
Strategically serve a digital ad to EDUCAUSE website visitors wherever they visit online for one month (up to 10,000 impressions between April 21–May 19, 2025). If you are designated as the primary logistics contact, you will receive a Smartsheet link to provide graphic artwork in the following file specifications and sizes:
As a bonus, you'll receive detailed reports of your campaign results, including the number of impressions and clicks and the geographic locations of where your ads are served once your campaign is complete. |
Your Conference Sponsorship Item Details and Due Dates
Conference Partners had the opportunity to select one sponsorship item to be included in your package at no additional cost.
If you are the primary logistics contact, please refer to your confirmation email for information about which opportunity your company selected. Below, you will find additional details about your selected opportunity to help you prepare.
Opportunities marked with an asterisk come with EDUCAUSE-produced signage that includes your logo during the duration of the activity.
45-Minute Conference Presentation or Panel Session | Content Due April 3
Industry Insights Presentations are 45-minute presentations that must be educational in nature and conducted in partnership with at least one presenter from a college or university or via a small, diverse panel-type session with four presenters max.
Key Contact for EDUCAUSE Presentations
For questions about your presentation, please contact Sarah Reynolds, EDUCAUSE Speaker Manager at [email protected].
Conference Theme and Tracks
The 2025 Cybersecurity and Privacy Professionals Conference theme, "Stronger Connections for Stronger Protections," will emphasize collaboration and the critical role it plays in advancing cybersecurity and privacy in higher education.
There are five areas of focus (program tracks):
Cybersecurity and privacy awareness, training, education, and communications are critical to successful information security and privacy programs. The Awareness, Education, and Human Factors track is a specialized segment within the Cybersecurity and Privacy Professionals Conference that delves deep into the strategies, tactics, and methodologies necessary for creating and managing cybersecurity and privacy awareness programs.
The Governance track focuses on the critical role of governance in shaping the future of higher education. Sessions will address topics such as shared governance models, data-informed policy decision-making methods, risk management, regulatory compliance, financial stewardship, and strategic planning. Participants will gain insights into effective engagement, leadership accountability, crisis response, and the importance of governance in fostering a culture of equity and innovation.
The Transformational Leadership track explores how cybersecurity and privacy leaders can effectively transform policy into practice and awareness into action within higher education institutions, regardless of institutional size. This track examines how leaders navigate the complex journey from strategic planning to operational execution, building the bridges necessary to convert security frameworks into living programs that respond to real-world challenges. Programs will focus on the unique challenges faced by CISOs and security directors in higher education as they work to create responsive, resilient security cultures while influencing key stakeholders and managing limited resources.
The Navigating Compliance with Confidence track addresses the unique regulatory landscape of higher education, where institutions of all sizes must protect sensitive information while complying with diverse laws and standards such as FERPA, HIPAA, GDPR, and CCPA. This track explores the latest strategies for meeting regulatory obligations, managing risk, and fostering a culture of accountability and responsibility within higher education. Attendees will gain insights into building robust compliance programs that ensure data privacy, security, and institutional resilience. Practical guidance will be offered on auditing practices, breach notification requirements, and managing compliance across increasingly complex digital infrastructures.
The Evolving Technologies and Practices track delves into the latest advancements and strategies that are reshaping operational excellence and training practices in higher education. As institutions navigate an increasingly complex environment of digital transformation, evolving student needs, and demands for operational efficiency, this track explores how technology and optimized practices can drive institutional success and enrich the educational experience.
Content Development and Due Date | April 3
All details shown below are needed by April 3, 2025. This deadline allows for the greatest visibility of your session in our online agenda and the time required for successful presentation development. Your session date/time will be assigned after your content has been received.
Please submit your session content using this link. Click the “Add New” button for “Industry Insights Session”. You will be asked to provide the following information:
- Session Title (100 character limit)
- Corporate Speaker
- Campus Speaker(s)
- Abstract (1,500 character limit)
- Session Delivery Format: Please select “Presentation/Panel”
- Program Track/Area of Focus
- Awareness, Education, and Human Factors
- Governance and Strategic Alignment
- Transformational Leadership
- Navigating Compliance with Confidence
- Evolving Technologies and Practices
NOTE: A conference registration is not included with your presentation. All presenters are responsible for registering and paying for the conference. However, you may use the complimentary promo code included with your package for this purpose. Please communicate the registration requirement to potential presenters. Following submission of your content, EDUCAUSE’s speaker manager will send regular communications to presenters.
Session Guidelines
- Your session should be designed to bring together corporate and institutional thought leadership communities, facilitate intentional dialogue, bridge R&D, and promote product development. The session is NOT for marketing or sales.
- Eliminate company background information, marketing, and sales speak.
- Focus on thought leadership and advancing the needs of higher education.
- Ask participants about their needs and keep the session interactive.
- We ask that presentation slides and any supporting materials be uploaded prior to the conference.
- Take advantage of the resources available to you for designing and delivering an engaging presentation.
Monday General Session Sponsorship*
Monday, May 19, 2025
4:15–5:15 p.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Wednesday General Session Sponsorship*
Wednesday, May 21, 2025
3:00–4:00 p.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Tuesday Breakfast Sponsorship*
Tuesday, May 20, 2025
7:00–8:00 a.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Wednesday Breakfast Sponsorship*
Wednesday, May 21, 2025
7:00 – 8:00 a.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Tuesday Lunch Sponsorship*
Tuesday, May 20, 2025
12:15 – 1:30 p.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Wednesday Lunch Sponsorship*
Wednesday, May 21, 2025
12:15–1:30 p.m.
- Material distribution is not allowed.
- EDUCAUSE-produced signage will direct people to visit your corporate display.
Mobile App*
Mobile app sponsorship comes with:
- A highly visible graphic on the main page of the app
- A sponsor tile with details about your company, corporate display, and more
- One push notification to event attendees during the event
Please review the following details and deadlines for submitting your mobile app content.
Main Page Graphic Due April 21, 2025
If you are the primary logistics contact, you will receive a submission link request via Smartsheet to provide a graphic that you would like to include on the main page of the app. Please submit them in the following specifications:
- File format: PNG (not to exceed 30M)
- 950x380px
Example banner graphic:
Sponsor Tile Content Due April 21, 2025
Please respond to your confirmation email with the following content to be placed inside the sponsor tile located on the homescreen of the app:
- Brief description of your company
- On-site activities
- Any specific links you would like included
Example sponsor tile:
Push Notification Copy Due April 21, 2025
Please also provide a brief message to be sent to conference attendees via the mobile app during the event, and:
- Indicate the day and time (Eastern Time Zone) you want the message sent. Either Tuesday, May 20 OR Wednesday, May 21.
- The copy must be submitted to EDUCAUSE in advance for review and approval.
- The message should be concise (25–35 words) and relevant to your company’s presence at the conference or overall involvement with EDUCAUSE, yet not too promotional in nature.
Example: "Talk to one of our experts about identity and access management by visiting our corporate display table."
Your Corporate Display
Conference Partners receive a corporate display space to demo your products and services and network with attendees.
Location
Corporate displays are located in a ballroom on the third level of the hotel within the conference designated space.
Hours, Setup, and Teardown
| Dates/Hours | Additional Details | |
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| Setup | Monday, May 19: 2:00–5:00 p.m. AND Tuesday, May 20: 8:00–9:30 a.m. |
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| Corporate Display Hours | Tuesday, May 20: 9:45 a.m.–3:00 p.m. |
High traffic times in the corporate display area on Tuesday include:
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| Wednesday, May 21: 9:45 a.m.–1:45 p.m. |
High traffic times in the corporate display area on Wednesday include:
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| Teardown | Wednesday, May 21: 1:45–2:45 p.m. |
Please plan your travel accordingly and do not teardown early as the refreshment break will be taking place in this space. Tearing down early is disruptive to the rest of the event. |
Display Specifications and Regulations
In an effort to create a positive experience for everyone, on-site representatives should adhere to the following rules/regulations:
- The corporate display is a table display, not an exhibit booth defined with pipe and drape; please respect your neighbor's space.
- All materials/products must fit within the space provided; pull-up banners are strongly recommended as opposed to larger floor displays given the space limitations.
- Empty boxes should be stored out of sight.
- Material distribution is limited to your corporate display area.
- Staff your area during the scheduled times when attendees will be viewing corporate displays. Displays should be staffed by a maximum of two people. Too many people are intimidating to attendees and don't fit well within the confines of the space.
Contract Services and Shipping
Monitors or Dedicated Internet
Your display space will come with a 6’ skirted table, two chairs, basic electricity, and wireless access. If you’d like to rent a monitor or dedicated internet, please place your order through the online ordering portal.
Wireless internet will be available for the conference for general web functions, however, given the demand that the network will experience and the number of attendees, you could potentially experience a slow down in your speed. If a strong connection is imperative for your display and you want dedicated internet, we recommend ordering it through the hotel.
Lead Retrieval
We’re partnering with Cvent to offer you a valuable tool to collect leads and contact information during your interactions with attendees at the event.
For additional information, view the Lead Retrieval Order Form and order lead retrieval online here. We recommend ordering by May 2.
If you have questions, please contact Cvent Customer Service at [email protected].
Shipping Information
Business packages or materials may be sent to the hotel prior to your arrival. The hotel will receive them on your behalf and have them in safekeeping until the event. Please review the shipping information guide for details regarding handling and storage charges, payment of those charges, address labeling, and process for receiving packages on site.
EDUCAUSE is not responsible for coordinating, accepting, handling, or delivery of your shipment or any fees incurred. You and/or your on-site representative(s) are responsible for picking up shipped items and coordinating the return shipment.
Corporate Directory Submission Process
Promote your company for free in the event’s Corporate Directory (found on the conference website and in our mobile app). Your listing will include:
- Company name
- Sales contact (name/title/email/phone)
- Website URL
- Product/service categories
Submission instructions were provided in the confirmation email sent to your logistics contact. Please submit your directory information per the instructions provided in your confirmation email by April 18.
Registration and Housing
Conference Partners receive three complimentary full-conference registrations for access to the complete conference experience.
Please note: Everyone who registers is a full-conference attendee; there is no exhibit staff registration type for this event.
We recommend attendees register as soon as possible and no later than May 9 in order to receive necessary communications in advance of the event.
Registration Types, Inclusions, and Cancellations
This registration type includes:
- Access to the full conference experience (including the opening General Session and reception on Monday)
- Breakfast, lunch, and refreshment breaks on Tuesday and Wednesday
- All program materials
You may use these registrations at your discretion. For instance, you can offer them to your staff, company presenter(s) or institutional co-presenter(s), or invite a current or prospective client to the event in support of their professional development.
To claim your complimentary full-conference registrations:
- EDUCAUSE will send your organization's primary logistics contact a confirmation email when the opportunity has been secured.
- The confirmation email will include a promo code for you to share with applicable personnel. These promo codes can be used by your company's personnel or you may share them with your institutional clients or presenters.
This registration type is recommended for anyone who will attend the event, but will not use one of your complimentary registrations. It includes:
- Access to the full conference experience (including the opening General Session and reception on Monday)
- Breakfast, lunch, and refreshment breaks on Tuesday and Wednesday
- All program materials
Pricing
Price changes occur at 11:59 p.m. ET
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Through March 24 | After March 24 |
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| EDUCAUSE Member | $895 | $1,005 |
| Nonmember | $1,255 | $1,375 |
Registration Cancellations
Registration cancellations received on or before March 24 are entitled to a full refund. There will be no refunds after this date.
To request a cancellation, please send an email to [email protected].
Important Note: Cancellation of your conference registration does not mean cancellation of your hotel reservation. You must cancel each separately. Registrations and hotel reservations canceled after certain dates are subject to processing or other fees.
How to Register
Everyone attending must complete their own event registration and will be prompted to log in or create an EDUCAUSE Profile before doing so.
This includes staff who will help set up or work your display, presenters, and those who wish to attend for professional development (i.e. access all event activities, including sessions and networking opportunities). Purchasing an opportunity does not automatically register anyone.
It is important that your staff register as soon as possible in order to receive necessary event communications in advance. We highly recommend registering no later than May 9.
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Visit Registration and select, “REGISTER NOW”.
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Select “Full-Conference Registration.”
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For any complimentary registrations, enter and apply the discount code that was provided to your organization’s event logistics contact via email.
Please note: We are unable to accommodate complimentary registrations over what was included with your Conference Partner package. You are welcome to register additional attendees at the designated registration fee.
Are you the Primary Logistics contact and planning to attend the event?
You will need to complete an event registration as well. Primary logistics contacts are not automatically registered.
Housing
The Baltimore Marriott Waterfront is the official conference hotel. Please visit Hotel and Travel to book accommodations in the EDUCAUSE room block by April 21.
You may also book your hotel through the conference registration process.
The hotel cutoff date to book rooms in the EDUCAUSE block is April 21 (or until sold out, whichever comes first). For additional information on parking, air and ground transportation, and general area information, refer to the Hotel and Travel page.
Important Reminder: Cancellation of your conference registration does not mean cancellation of your hotel reservation. You must cancel each separately. Registrations and hotel reservations cancelled after certain dates are subject to processing or other fees.
Housing and Registration Advisory
The Baltimore Marriott Waterfront is the only official 2025 Cybersecurity and Privacy Professionals Conference host hotel.
Improper solicitation of hotel reservations from any company other than Omni Providence is not approved. Reservations made by unaffiliated organizations may appear to have lower rates, however they may be illegitimate, not have the rooms to sell, have unreasonable cancellation or change penalties, or be completely non-refundable.
Please be aware of and report any unauthorized solicitations to EDUCAUSE.
View Event Housing and Attendee List Advisories for more information regarding housing and registration poachers.
Your Promotional Toolkit
Participating in the 2025 Cybersecurity and Privacy Professionals Conference is a big deal! To help you get the word out to your clients and prospects, we've crafted tips, templates, and other marketing assets that you can use leading up to, during, and after this year's event.
And to amplify your conference participation even further, be sure to check out the Attendee Details and Promotions page for more information on Snöball—an easy-to-use digital marketing toolkit.
Get to know EDUCAUSE.
Download the guide below to learn more about EDUCAUSE, your member benefits, and additional ways to get engaged.
Get to know our brand guidelines.
When referring to your partner status, use the following naming convention (based on your partner level):
- Company Name, 2025 Cybersecurity and Privacy Professionals Conference Partner
EDUCAUSE trademarks, service marks, logos, trade dress, and any other identifying marks or insignia (collectively "EDUCAUSE's Trademark") should only be used in a manner that follows these incorporated guidelines to maintain brand integrity:
- EDUCAUSE trademarks should not be used on a heavily textured, colored, or patterned background.
- Keep the trademarks separate from other elements within the design space by maintaining a measure of white space around it, regardless of the medium.
- EDUCAUSE should be written in all uppercase and any copy should not imply that EDUCAUSE endorses your company's presence at our events or its products and services.
Download your medallion and create a strategy.
Work with your marketing or PR team to strategize when, where, and how you'd like to promote your conference participation. Review the tips and templates below to incorporate into your promotions and preferred communication channels.
Also, be sure to download your Conference Partner medallion to add to your website, email signature, and other marketing materials. You'll find two variations to choose from within the file below.
Download the Conference Partner Medallion
You can also download the following logos to use in your promotional efforts.
- Cybersecurity and Privacy Professionals Conference 2025 transparent PNG
- Cybersecurity and Privacy Professionals Conference 2025 social media image
Use these tips and templates.
Use your daily emails to let your contacts know they can find you at the event.
2025 Cybersecurity and Privacy Professional Conference Partner
[Insert Company Name] is a proud Conference Partner of the 2025 Cybersecurity and Privacy Professionals Conference.
Are you engaging on our community platform, EDUCAUSE Connect? Update your email discussion signature to promote your engagement with us. Simply:
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Visit EDUCAUSE Connect and sign in via your EDUCAUSE Profile
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Click your photo in the top right corner and select "Profile"
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Select the "My Account" tab and click "Discussion Signature"
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Add your conference sponsor status (and other details that you'd like to share) and click save
![Discussion Signature. Default Signature [FirstName] [LastName], [JobTitle], [CompanyName], 2025 Cybersecurity and Privacy Professionals Conference Partner.](https://events.educause.edu/-/media/images/events/special-topic-events/cybersecurity/2025/crc/connect-conference-partner.png)
Use your personal and company social media channels to promote your participation. For instance, let attendees know about the exciting things that you'll be offering at your display or inform them about your presentation.
Feel free to use these social media graphics that we've crafted for you in your posts.
Conference Partner Graphics:
Don't forget to:
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Follow our social media channels and tag EDUCAUSE in your posts (we just might give you a reshare!). You can find us on:
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Cross-promote with other EDUCAUSE members and presenters that you may collaborate with at this year's event.
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Go multimedia. The more interesting you can make your posts using slides, pictures, graphics, and video, the more effective they will be.
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Have a conversation and make connections. Use a natural voice in your posts, reply to others' posts when you can, and build rapport with your followers.
Add the slide below to your company presentations to keep your sponsor level top of mind with event attendees.
Use the sample message below to share the news about your conference engagement in your organization's newsletters and email announcements. Be sure to let your audience know about the special content, offers, or other unique opportunities you'll provide at #CybersecPrivacy25.
Dear (insert name),
I'm thrilled to share that this year's 2025 Cybersecurity and Privacy Professionals Conference will take place in Baltimore, Maryland, May 19–21, and we're participating.
Along with a deep program of innovative ideas and insights, the conference is a great place for cybersecurity and privacy professionals in higher education to connect and share experiences. I hope you will join us and spread the word by encouraging your professional colleagues and friends to attend as well.
When it's time for the event, visit us at our display. We're happy to help answer your questions, provide useful information and resources, and engage with you more deeply about your needs now and in the future.
Registration for the event is open. Join us at the 2025 Cybersecurity and Privacy Professionals Conference!
Best regards,
[Name]
[Title]
[Organization]
[Sponsor Level/Medallion]
Drive traffic to your display or other participation opportunity, and connect with attendees pre- and post-event via:
- Ad retargeting: Be sure to use your complimentary 10,000 impressions of ad retargeting to strategically serve a digital ad to EDUCAUSE website visitors wherever they visit online for one month (between April 21–May 19, 2025). Visit Your Conference Partner Package Inclusions and Benefits for details and deadlines.
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Display advertising: You may also expand your reach by launching an ad campaign on popular EDUCAUSE web pages.
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Content Alerts: Secure a highly visible, monthlong ad position in a weekly EDUCAUSE Review email Content Alert (sent to 77,000 individuals).
If you need help developing a strategy, contact our corporate team.