Tips and Tools to Get the Most
Out of Your Experience

Five Tips to Get the Most Out of Your Experience

We encourage everyone who plans to attend to register as soon as possible and no later than March 8 in order to receive necessary event communications in advance. Complimentary exhibit staff registrations must be processed by 11:59 p.m. ET on March 21. Learn more about registration and housing.

Exhibitor registration includes access to refreshment breaks in the exhibit hall and entrance to the Networking Reception on Tuesday evening. Lunch is not provided for Exhibit Booth Staff registration type. There are several local food outlets available nearby.

This is your chance to build long-lasting relationships with customers who are eager for your solutions.

Remember: most attendees are more concerned with assessing your products and solutions rather than purchasing on site. This is your opportunity to audition for their business, which is a critical touchpoint for future collaboration.

Need ideas for enticing attendees to visit your booth? Consider:

  • Crafting an interactive experience that allows them to engage with your products and services
  • Hosting your own unique prize drawings or giveaways
  • Announcing a new product or service at the event

Quickly and easily promote your participation leading up to, during, and after the event using these tips and templates that we've crafted for you.

Join us for the Networking Reception on Tuesday, March 26, to interact with attendees over food and drink. Be sure to craft a plan ahead of time to get the most out of the gathering. (One drink ticket is included.)

Your Promotional Toolkit

To help you quickly and easily promote your presence before, during, and after NERCOMP 2024, we’ve crafted the following tips and templates for you to use.

You can also download the following NERCOMP 2024 logos to use in your promotional efforts:*

Copy and paste the sample message(s) below on your preferred social media channels to announce your participation and/or promote your presentation.

[Company Name] is excited to participate at #NERCOMP24. Join us, March 25–27 and find out how we can help you address any existing challenges and opportunities in #HigherEdIT. Learn more at https://events.educause.edu/nercomp-annual-conference/2024.

[Company Name] is excited to present at #NERCOMP24. Join us, March 25–27, to learn about [insert presentation detail] during our presentation [insert title of your session]. Learn more at https://events.educause.edu/nercomp-annual-conference/2024.

Social Media Tips

  • Start your promotion ASAP. This helps build interest early, leading to greater exposure for you by the time of the event.

  • Include the official hashtag—#NERCOMP24—in your posts to be part of the conversation.

  • Post to all of your organization's channels one hour before the event begins each day to generate excitement.

  • Provide your social media handles in your presentation materials or other collateral so attendees can connect with you after the event. Check your channels periodically to help answer questions and participate in discussions.

  • Go multimedia. Use presentation slides, pictures, and video, especially during the event. The more interesting you can make your posts—both content-wise and visually—the more effective they will be.

  • Have a conversation. Use a natural voice in your posts, make sure you reply to others' posts when you can, and thank attendees for participating.

Use your daily emails to let your contacts know they can find you at the event.

NERCOMP 2024 Exhibitor
[Company Name] is participating at the 2024 NERCOMP Annual Conference. Join us and find our booth, March 25–27.

NERCOMP 2024 Presenter
I am presenting at the 2024 NERCOMP Annual Conference! Join me, March 25–27.

Use the sample message below to share the news in your organization's newsletters and email communications. Be sure to let your audience know about the special content, offers, or other unique opportunities you'll provide at #NERCOMP24.

And don't forget, companies that have purchased an exhibit, event sponsorship, or presentation/connection opportunity receive a complimentary attendee address list of those who opt in to receive a promotional piece from your organization. Leverage this valuable resource to connect directly with attendees who want to hear from you.

"Dear [insert name],

I'm thrilled to share that this year's NERCOMP Annual Conference will take place in Rhode Island, March 25–27, and we're participating.

Along with a deep program of innovative ideas and insights, the conference is a great place for the higher education technology community to connect and share experiences. I hope you will join us and spread the word by encouraging your professional colleagues and friends to attend as well.

When it's time for the event, please find our booth in the exhibit hall. We're happy to help answer your questions, provide useful information and resources, and engage with you more deeply about your needs now and in the future.

Registration for the event will open soon. Join us at NERCOMP 2024!

Best regards,

[insert your name]"

Leverage EDUCAUSE digital advertising opportunities to help drive traffic to your booth and connect with attendees pre- and post-event.

  • Display advertising: Launch your ad campaign on popular EDUCAUSE web pages.

  • Content Alerts: Secure a highly visible, monthlong ad position in a weekly EDUCAUSE Review email Content Alert (sent to 75,000 individuals).

  • Ad retargeting: Advertise to EDUCAUSE website visitors anywhere they visit online.

* EDUCAUSE's trademarks, service marks, logos, trade dress, and any other identifying marks or insignia (collectively "EDUCAUSE's Trademark") should only be used in a manner that follows these incorporated guidelines to maintain brand integrity:

  1. EDUCAUSE trademarks should not be used on a heavily textured, colored, or patterned background.

  2. Keep the trademarks separate from other elements within the design space by maintaining a measure of white space around it, regardless of the medium.

  3. EDUCAUSE should be written in all uppercase and any copy should not imply that EDUCAUSE endorses your company's presence or its products and services.

All of the above also apply to the use of the NERCOMP logo.