EDUCAUSE annual conference exhibit hall

A dynamic presence both inside and outside the exhibit hall is key to gaining mindshare with attendees and creating a more powerful engagement experience.

Sponsorship opportunities exist in these high-profile areas:

All sponsorships include the following benefits in addition to sponsorship-specific benefits:

  • Company logo on the EDUCAUSE 2017 website
  • On-site signage with company logo (produced by EDUCAUSE)
  • Recognition in general-session walk-in slides
  • Recognition in the print program
  • One complimentary full-conference registration

Sessions, Receptions, and Lounges

General Sessions

General sessions are highly promoted prior to the conference and are attended by thousands of individuals, giving your company maximum name recognition and visibility as a key supporter of EDUCAUSE membership.

Benefits of sponsorship include:

  • Logo under the photo of the speaker on the EDUCAUSE 2017 website
  • Company name included next to sponsored session in the online and print programs
  • Five reserved seats in the front at the general session for your employees
  • Prominent recognition from the stage (sponsor logo on large screens, verbal acknowledgment, and executive introduction)
  • Invitation to a VIP reception with the EDUCAUSE board, the program committee, and EDUCAUSE executives

Wednesday General Session: $12,500 Sold
Thursday General Session: $12,500 Sold
Friday General Session: $7,500

Featured Sessions

Your company can capture quality brand recognition when you sponsor a day's worth of distinguished featured speakers/sessions.

There are four featured sessions on Wednesday, five sessions on Thursday, and two sessions on Friday.

Benefits of sponsorship include:

  • Company name included next to sponsored sessions in the online and print programs
  • Signage inside room on stage
  • 6' sponsor table set for the entire day outside the session room for promotional items (e.g., pull-up banner, branded materials)

Wednesday Featured Sessions: $7,500 (three–four sessions) Sold
Thursday Featured Sessions: $7,500 (four–five sessions)
Friday Featured Sessions: $3,500 (two sessions)

First-Time Attendee Experience Sold

Host hundreds of first-time attendees that represent a variety of roles across campus. The list includes administrative and academic IT professionals; from CIOs and senior IT leaders to instructional technologists and more, all new to the EDUCAUSE Annual Conference. Work with EDUCAUSE to co-create an unique experience both pre-conference and on-site.

Benefits of sponsorship include:

  • Co-creation of the experience
  • Involvement in pre-conference and on-site activities

First-Time Attendee Experience: Call to discuss opportunities and pricing

VIP Recognition Reception Sold

Join EDUCAUSE executives, the board, the program committee, the 2017 award winners, and other special guests on Tuesday evening.

Benefits of sponsorship include:

  • One executive invitation
  • Recognition noted in program portion of the reception

VIP Recognition Reception: $8,500

Institute Reception Sold

This reception is for all graduates of the EDUCAUSE Institute programs. Sponsor company will be seen by 300 high-profile attendees.

Benefits of sponsorship include:

  • Invitation for up to four sponsor representatives to attend
  • Sponsor table for collateral display during the reception
  • Opportunity to brand the reception with pull-up banners, cocktail napkins, etc.

Institute Reception: $5,500 

Hotel Host, Marriott Sold

Showcase your company outside of the convention center at the host hotel Marriott, which hosts over 1,000 rooms. Position your company as the first to welcome attendees to the conference.

Benefits of sponsorship include:

  • Sponsor letter given out to attendees at hotel check-in (provided by sponsor)
  • Company logo included on welcome gobo in hotel lobby
  • Branded hotel key cards
  • Opportunity to host an event at the hotel with event information included in online and print conference programs

Hotel Host, Marriott: $18,000

Diana Oblinger Innovation Forum Sold

CIOs and academic affairs leaders charged with driving innovation to advance student success will convene through dialogue, knowledge building, and networking. Institutional partners will assess their institutional capacity for student success technology initiatives and review benchmarking outcomes, tools, and methods to develop institutional action plans.

Diana Oblinger Innovation Forum: $11,000

Leadership Programs Sold

This exclusive sponsorship opportunity is available at two private roundtables—the Hawkins Leadership Roundtable and the Senior Directors Seminar—that host 60 seasoned and incoming higher education senior IT leaders plus 25 thought leaders who serve as roundtable council members.

The Hawkins Leadership Roundtable is a leadership development program for new CIOs and individuals actively seeking a CIO role. The Senior Directors Seminar is a leadership development program that convenes higher education leaders (director level or above) from across the institution.

Benefits of sponsorship include:

  • Preconference
    • Company logo on Hawkins Leadership Roundtable and Senior Directors Seminar web pages
    • Recognition in all related communications
    • Recognition in the online agenda and print program under all listings (about seven)
  • On-Site
    • Collateral distribution or “gift” at each table in both session rooms
    • Introduction of one executive from the sponsoring company to speak for three minutes during each of the programs
    • Invitation to the Thursday evening reception for up to two executives from the sponsoring company

Hawkins Leadership Roundtable: $9,500  Sold
Senior Directors Seminar: $9,500 Sold 

CIO Lounge Sold

Hundreds of CIOs visit the lounge to network, relax, refuel, watch streamed general sessions, and informally meet and chat. This exclusive sponsorship puts your company brand front and center with key decision makers for the duration of the conference.

Benefits of sponsorship include:

  • Sponsor recognition in the web, print, and mobile programs
  • Company logo on the CIO Experience web page
  • An unstaffed sponsor station (includes a 6' table) for your marketing materials, company-provided free-standing banners, and other resources

CIO Lounge: $12,500

Conference Resources

Mobile App Sold

Be the sole sponsor of the EDUCAUSE 2017 mobile app, the primary program and information tool for the conference. In 2016, the conference mobile app had more than 4,100 unique mobile device users and more than 1,600 web browser users. This usage resulted in over 254,000 impressions.

Benefits of sponsorship include:

  • Sponsor name noted on the welcome page
  • Logo on speaker, exhibitor, agenda, and Twitter pages, all of which can link to a specific sponsor web page
  • One push notification, approved by EDUCAUSE

Mobile App: $18,000

Tote Bags

Let your logo shine! Tote bags are carried by thousands of attendees and include your logo, along with the EDUCAUSE logo. These reusable totes are produced by EDUCAUSE.

Benefits of sponsorship include:

  • Company logo (with the EDUCAUSE logo) on attendee tote bags
  • Distribution in the tote area at the conference

Tote Bags: $15,500

Notepads Sold

There's a lot of note-taking at EDUCAUSE conferences! Take the opportunity to produce your own company-branded notepads and ensure recognition at the EDUCAUSE Annual Conference.

Benefits of sponsorship include:

  • Opportunity to create customized notepads (provided by sponsor)
  • Distribution in the tote area at the conference

Notepads: $5,500

Exhibit Hall

Refreshment Breaks

Sponsorship of refreshment breaks in the exhibit hall provides an easy and affordable way to distribute materials and gain recognition among attendees in several grab-and-go areas. Breaks are scheduled throughout the day on Wednesday and Thursday.

Benefits of sponsorship include:

  • Opportunity to brand grab-and-go stations
  • 6' sponsor table set in designated area for the entire day

Wednesday Refreshment Breaks: $8,900 Sold
Thursday Refreshment Breaks: $8,900


Lunch sponsorship provides a singular opportunity to distribute materials and gain recognition; lunch is set for 2,700.

Benefits of sponsorship include:

  • Opportunity to distribute promotions and fun giveaways on lunch tables and/or chairs (provided by sponsor)
  • Up to 10 free lunch tickets for sponsor representatives
  • Sponsor both days and your logo will be displayed on large lunch banners

Wednesday Lunch: $5,500 Sold
Thursday Lunch: $5,500
Wednesday and Thursday Lunch: $9,000

Reception in Exhibit Hall

Drive traffic to your booth! Sponsoring this heavily promoted and highly attended Wednesday event makes your company stand out in a hall of more than 275 exhibitors. Attendees must visit sponsor booths and scan their name badge to be entered into a drawing to win a prize (provided by EDUCAUSE).

Benefits of sponsorship include:

  • Sponsor recognition in promotional e-mails highlighting events in the exhibit hall
  • Sponsor recognition in the online and print programs
  • Announcement thanking the sponsors in the hall
  • Carpet decal(s) in the aisle by booth, making it easy for attendees to find sponsors
  • Sponsor recognition on flyers handed out as attendees enter the exhibit hall
  • Social media promotions

Reception in Exhibit Hall: $6,800

Poster Sessions Sold

Campus posters will be displayed in the exhibit hall and include one-on-one discussions with frontline campus innovators and staff members.

Benefits of sponsorship include:

  • A poster space for two days (staffed one hour on Wednesday and Thursday)
  • Company logo on a large banner that hangs over the poster session area

Poster Sessions: $7,800

Foyer Space

Beverage Breaks in Foyers

Position your company's brand through signage and logo'd items at coffee stations in multiple foyer locations on two floors.

Benefits of sponsorship include:

  • Opportunity to brand coffee stations with items such as napkins, coffee mugs, or coffee sleeves (provided by sponsor)
  • Signage with logo by break areas

Wednesday beverage breaks in session foyers: $4,000 Sold
Thursday beverage breaks in session foyers: $7,500
Friday beverage breaks in session foyers: $4,500

Power Stations Sold

Access to power and seating is at a premium during the conference. Sponsor an area for attendees to sit, power up, and network for the conference duration.

Benefits of sponsorship include:

  • Opportunity to brand the power areas with free-standing banners, collateral, and logoed items (provided by sponsor)

Power Stations: $7,500

Hydration Stations Sold

Maximize your visibility by supplying attendees with much-needed drinking water (and even provide branded, reusable water bottles for each attendee).

Benefits of sponsorship include:

  • Sponsor logo on small easel back signs placed at each hydration station located throughout the meeting space and exhibit hall
  • Opportunity to provide branded, reusable water bottles in the tote area for attendees (provided by sponsor)

Hydration Stations: $6,700 plus optional water bottles