How Artificial Intelligence Efforts Boost Higher Ed Enrollment

With declining enrollment, institutions must leverage new digital technologies, including AI, to reach the right prospective students with engaging and motivating content. Join this session to learn how to better leverage data to create quality communications, improve advertising effectiveness, and effectively segment prospects for results.

Outcomes: Better understand how to use technology to improve communications * Hear specific examples of segmenting and tailored communications improving conversion metrics, and practical applications of AI to achieve objectives within the higher ed sector