Sponsor #EDU21

Sponsoring an opportunity at the EDUCAUSE Annual Conference is a great way to gain brand awareness with leaders and professionals in higher education who are seeking your services and solutions. Opportunities to do so at this year’s event include:

All sponsorships come with the following benefits in addition to sponsorship-specific benefits:

  • Company logo on the EDUCAUSE 2021 website

  • Onsite signage with company logo (produced by EDUCAUSE)

  • Recognition in the sponsor section of the Conference Guide (print)

  • One complimentary full conference registration

Want to help support your clients who may not have the resources to register for this year's event? Consider participating in our Corporate Give-Back opportunity.

General Sessions (Two Audiences)

This year, general sessions will have two audiences—in-person and online attendees.

As a general session sponsor, your company will receive maximum brand exposure and will gain visibility as a key supporter of EDUCAUSE.

Benefits include:

  • Your company logo under the general session speaker’s photo on the EDUCAUSE 2021 website
  • Three front-row seats at the in-person general session—reserved for your employees (registration required)
  • Prominent recognition from the stage (your company logo will appear on large screens)
  • Verbal acknowledgment and executive introduction during the general session
  • Your company name included next to the general session in the agenda


Day Price
Wednesday General Session Sold $16,000
Friday General Session Sold $9,500

VIP Recognition Reception Sold

Join EDUCAUSE executives, the board, program committee, 2021 award winners, and other special guests on Tuesday evening for the VIP Recognition Reception.

Benefits include:

  • Executive invitation for two representatives
  • Recognition noted in the program portion of the reception


Opportunity Price
VIP Recognition Reception $15,000

CIO Lounge Sold

CIOs visit the CIO lounge to network, relax, refuel, watch streamed general sessions, and informally meet and chat.

This exclusive sponsorship puts your company brand front and center with key decision makers for the duration of the conference.

Benefits include:

  • Sponsor recognition in the online agenda
  • Company logo on the CIO Experience web page
  • An unstaffed sponsor station (includes a 6' table) for your marketing materials, company-provided free-standing banners, and other resources


Opportunity Price
CIO Lounge $15,000


Braindates are one-on-one or small group knowledge-sharing conversations that you book with attendees using the Braindate platform. They're the best way to meet with, learn from, and have useful discussions with new people during the event.

This year, Braindate will be available to both in-person and online attendees.

This opportunity includes:

  • Sponsor recognition: Be recognized in EDUCAUSE marketing communications to thousands of potential and registered attendees and in the online agenda. You will also receive recognition in the braindate platform in the following ways:
    • Your logo on the splash page when participants first log into the platform*
    • Your logo in the top-left corner
    • Your logo and tagline in the marketplace; high position in the market, linking to your braindate topics (top positioning for primary sponsor)
    • Your logo in each braindate video experience (that's every braindate!)
    • Recognition on the web page created specifically for braindates
  • Data analysis shared after the event with key behavioral insights and analytics

View examples of some of the benefits noted above.

Two sponsorships are available.


Opportunity Price Inclusions
Primary Sponsorship $9,500 All benefits noted above.
Secondary Sponsorship $7,500

All benefits noted above, except those marked with an asterisk.

This option includes secondary placement in the braindate marketplace within the platform.

Exhibit Hall Sponsorships

Refreshment Breaks

At the in-person event, we will host refreshment breaks for attendees in the exhibit hall. This opportunity provides an easy and affordable way for you to distribute materials and gain brand recognition among attendees in several grab-and-go areas. Breaks are scheduled throughout the day on Wednesday and Thursday.

Benefits include:

  • Opportunity to brand grab-and-go stations (i.e. pull-up banner, branded napkins, cups, etc.; sponsor-provided)
  • 6' sponsor table set in an EDUCAUSE designated area for the entire day
  • Basic power
Opportunity Price
Wednesday Refreshment Breaks Sold $8,500
Thursday Refreshment Breaks Sold $8,500

Reception in the Exhibit Hall

Drive traffic to your booth! Sponsoring this heavily promoted and popular Wednesday event makes your company stand out in the hall.

Attendees must visit sponsor booths and scan their name badge to be entered into a drawing to win a prize (provided by EDUCAUSE).

Benefits include:

  • Sponsor recognition in promotional emails highlighting events in the exhibit hall
  • Sponsor recognition in the online agenda
  • One handheld lead retrieval device for scanning leads for the entire show (winners selected only from scans captured during reception hours)
  • Announcement thanking the sponsors in the hall
  • Carpet decal(s) in the aisle by booth and freestanding signage, making it easy for attendees to find sponsors
  • Social media promotion
Opportunity Price
Reception in the Exhibit Hall $7,900

Poster Sessions Sold

Campus posters will be displayed in the exhibit halll, where you can have one-on-one discussions with frontline campus innovators and staff members.

Benefits include:

  • A poster space for two days (staffed during poster session hours)
  • Company logo on a large banner that hangs over the poster session area
Opportunity Price
Poster Sessions $8,500

Conference Resources

  • Tote Bags
  • Name Badges/Registration
  • Foyer Space | Early Morning Coffee Stations

Tote Bags Sold

Let your logo shine! Tote bags are carried by attendees and include your logo along with the EDUCAUSE logo.

Sponsors will design, produce, and ship your tote bags. (For review and approval by EDUCAUSE.*)

Benefits include:

  • Your company logo (with the EDUCAUSE logo) on attendee tote bags
  • Distribution in the conference tote area
Opportunity *Price (fee for sponsorship only; additional fees apply, as noted above)
Tote Bags $7,500

Name Badges/Registration Sold

Everyone who attends the in-person event will wear a conference badge—be a part of it!

Benefits include:

  • Graphic in the EDUCAUSE 2021 registration platform
  • Branded lanyards, alternating sponsor and EDUCAUSE logos
  • Company logo and booth number on the back of the badge
  • Company logo on kiosks in satellite registration areas
  • Branding in the main registration area of the convention center
Opportunity Price
Name Badges/Registration $30,000

Foyer Space | Early Morning Coffee Stations (3 Days) Sold

EDUCAUSE Annual Conference attendees love coffee! Gain brand recognition through signage and logoed items at coffee stations in multiple foyer locations.

Benefits include:

  • Opportunity to brand coffee stations with items such as napkins, coffee cups or takeaway mugs, or coffee sleeves; sponsors will design, produce, and ship your branded items (for review and approval by EDUCAUSE*)
  • Signage with your company logo by break areas (EDUCAUSE-produced)
Opportunity *Price (fee for sponsorship only; additional fees apply, as noted above)
Early Morning Coffee Breaks (3 days) $9,500

Scholarship Program

Make a positive impact on the higher education thought leaders of tomorrow by contributing to the EDUCAUSE Scholarship Program.

EDUCAUSE Scholarships are an extension of our commitment to those who lead, manage, and use information technology to shape strategic IT decisions at every level within higher education.

Awards are made on an annual basis and preference is given to underserved individuals at financially challenged institutions. Scholars receive a complimentary registration to EDUCAUSE 2021.

Benefits include:

  • Recognition in scholarship-related email announcements and your logo on the web page
  • Scholarship Program advertisement in the Conference Guide (print)


Opportunity Price
Scholarship Program $5,000